# Netflix AI Discover: Features, Access and How to Use It

By Schnalz.net · 4 November 2026

https://schnalz.net/ai-guides/netflix-ai-discover-features-access-and-how-to-use-it

> Netflix AI Discover is an experimental feature in the Netflix TV app that recommends movies and shows based on your mood and specific themes. It uses an AI intelligence layer to adjust recommendations in real time based on your input.

## In short

- AI Discover offers Netflix recommendations based on themes and current mood.
- The feature is tested on supported TV apps for English users in the United States.
- You can fine-tune recommendations by saving titles or excluding unwanted shows.

## What is Netflix AI Discover?

Netflix AI Discover is an experimental feature in the Netflix TV application designed to help subscribers find movies and television shows based on their mood and viewing context. Instead of relying strictly on traditional genre categories, the tool groups content into tailored themes such as lighthearted viewing or quick watches.

**Netflix AI Discover details at a glance**

- **Developer**: Netflix
- **Interface type**: Navigation tab in TV app
- **Primary function**: Mood- and theme-based content discovery
- **Supported platform**: TV apps on supported televisions
- **Supported language**: English
- **Geographic access**: United States (select test group)

## How does Netflix AI Discover generate recommendations?

Netflix AI Discover relies on an internal intelligence layer built by Netflix that processes user preferences in real time. The system presents curated themes alongside video clips from available titles, allowing users to choose categories matching their available time, mood, or current context.

As users interact with themed collections, the intelligence layer adapts to ongoing feedback. Selecting narrower sub-themes updates the recommendations instantly, while choosing to start over brings up a fresh set of choices.

## How to use Netflix AI Discover on your TV

Access to Netflix AI Discover is currently restricted to select accounts testing the feature on supported smart TVs or streaming devices in the United States.

1. Open the Netflix app on a supported television set to English.
2. Look at the top navigation row for the Discover menu item, which features a red gem symbol and a New tag.
3. Select the Discover tab to open the main themed selection screen.
4. Browse the available curated themes, such as quick watches, family movie night, or scare me.
5. Select a theme to view recommendations and short video clips matching that specific mood.
6. Tap the Something Different or Get More Choices option if you want to generate a new set of suggestions within that theme.

> **Tip**: If the Discover option does not appear in your top navigation row, your account or device is not currently part of the active test pool.

## How to tune your recommendations in Netflix AI Discover

Netflix AI Discover includes dedicated controls next to each suggested movie or show to customize future suggestions. Users can access a Tune Your Recommendations button located adjacent to the Play and My List options on title pages.

Selecting this option allows subscribers to save a title as a confirmed match or mark it so the AI never suggests it again. The underlying intelligence layer remembers these exclusions, ensuring blocked titles do not reappear during future recommendations.

## What are the limitations of Netflix AI Discover?

Netflix AI Discover is currently an experimental test that Netflix describes as a test kitchen for trying out new discovery ideas. Features tested within the tab may be modified, expanded, or removed based on user feedback before any broader rollout.

The test is limited strictly to English-language accounts on supported television devices within the United States. Users on mobile apps, tablets, or web browsers cannot access the AI Discover tab at this time.

**Good for**

- Finding content tailored to specific moods or available viewing time
- Preventing unwanted titles from appearing in future recommendations
- Previewing curated video clips for selected themes

**Not ideal for**

- Usage on mobile phones, desktop browsers, or tablets
- Non-English language settings or accounts outside the United States
- Account holders excluded from the initial test pool

## Frequently asked questions

### What is Netflix AI Discover?

Netflix AI Discover is an experimental feature on Netflix TV apps that recommends shows and movies based on mood and themed categories. It uses an adaptive intelligence layer to process real-time user selections.

### Where is the AI Discover tab located in Netflix?

When available, the AI Discover tab appears in the top navigation menu of the Netflix TV app. It is marked with a red gem icon and a New badge.

### Can I use Netflix AI Discover on my phone?

No, Netflix AI Discover is currently restricted to supported television applications. It is not available on mobile phones, tablets, or web browsers.

### How do I remove a title from Netflix AI Discover suggestions?

Open the title page in AI Discover and select Tune Your Recommendations next to Play or My List. From there, choose to exclude the title so the system remembers never to recommend it again.

### Is Netflix AI Discover available worldwide?

No, Netflix AI Discover is initially rolling out only to a select group of English-language subscribers in the United States. Netflix plans to expand testing to additional users over time.

## Sources

- [Digital Trends: Netflix's new AI Discover tool will ask about your mood and tell you what to watch](https://www.digitaltrends.com/home-theater/netflixs-new-ai-discover-tool-will-ask-about-your-mood-and-tell-you-what-to-watch/)
- [TechCrunch: Netflix's new AI Discover tab helps you find something to watch based on your mood](https://techcrunch.com/2026/11/03/netflixs-new-ai-discover-tab-helps-you-find-something-to-watch-based-on-your-mood/)
- [The Verge: Netflix will show you themed recommendations through a new ‘AI Discover’ tab](https://www.theverge.com/streaming/1025029/netflix-ai-discover-recommendations)
