Free tool · AI readiness
Is your website readyfor AI search?
In about ten seconds we read your site the way AI crawlers do: 27 checks across access, identity, answers, rendering, discovery and trust. You get a score, a ranked fix list — and the fixes drafted from your own pages.
- 27 checks
- About 10 seconds
- Free, no email
- Fixes drafted for you
What the scan checks
Six questions an AI engine asks before it cites you.
Each pillar is one of those questions. The weights reflect how much each one decides whether you get read, understood and quoted.
0120 points
AI access
Can AI crawlers reach your pages?
- AI search crawlers allowedrobots.txt decides which crawlers may read your pages. Block the crawlers behind ChatGPT search, Perplexity, Google and Bing, and no amount of good content gets you cited.
- Firewall and CDN accessrobots.txt can say yes while your CDN or firewall says no. We request your homepage as four AI crawlers and see what comes back.
- Indexable and quotableA noindex, nosnippet or noai directive — or a canonical URL that points elsewhere — tells engines not to use the page, however good it is.
- Model-training crawlersGPTBot, ClaudeBot, Google-Extended and others collect text to train future models. Blocking them is a legitimate choice and doesn't stop AI search from citing you, so it costs no points.
0222 points
Machine-readable identity
Can engines tell exactly who you are?
- Organization markupOrganization or LocalBusiness JSON-LD states who you are in the engines' own format: name, logo, description, contact, place and profiles.
- Structured data qualityValid JSON-LD, a WebSite node, a type for each page and @id links that tie the nodes together turn scattered markup into one connected entity.
- Profiles that corroborate yousameAs links point engines to your profiles elsewhere, so they can check your claims. Naming you is a risk for an engine; corroboration lowers it.
- Wikidata entityWikidata is one of the knowledge bases language models lean on to recognise entities. An item that lists your website makes you unambiguous.
- One name, everywhereThe same brand name in your markup, title, H1 and og:site_name tells engines these are all one entity.
0322 points
Answerability
Does your content answer questions quotably?
- Questions as headingsPeople ask AI engines questions. Headings phrased the way buyers ask are the easiest content for an engine to match to a prompt.
- Quotable answersAn answer of one to four sentences right under the question is the shape AI engines lift into their responses.
- FAQ markupFAQPage markup hands engines your questions and answers as data, identical to what visitors read.
- Scannable structureOne H1, clear H2 sections, lists and tables make a page easy to parse into facts.
- Specific factsEngines quote specifics — prices, numbers, dates, durations — far more readily than adjectives.
0414 points
Rendering & speed
Can crawlers read it fast, without JavaScript?
- Readable without JavaScriptMost AI crawlers read the raw HTML and move on. Copy that only appears after JavaScript runs is invisible to them.
- Server response timeCrawlers work to time budgets. A slow first byte means fewer pages read and more timeouts.
- HTTPSSecure, redirect-clean URLs are a baseline trust signal for every engine.
- Image descriptionsAlt text is how text-only readers, including many crawlers, understand your images.
- Page weightVery heavy HTML can be cut off before a crawler reaches the content.
0512 points
Discoverability
Can crawlers find your pages and your summary?
- llms.txtA plain-text summary written for AI crawlers at /llms.txt. A young convention and an afternoon's work, it hands engines your own description and your key pages.
- SitemapA readable, current sitemap listed in robots.txt helps crawlers find every page worth reading.
- Titles and descriptionsA clear title, a meta description, a canonical URL and Open Graph tags are the summary engines see first.
0610 points
Trust & freshness
Is it current, and does someone stand behind it?
- FreshnessEngines favour sources that show they're current: dates in markup, time tags, sitemap lastmod.
- Who stands behind itNamed authors and an About page tell engines who is accountable for the content.
- Reachable businessA phone number, an email address and a physical address are basic signals that a business is real.
- Privacy policyA linked privacy policy is a baseline trust signal.
- Reviews and ratingsReview and rating markup gives engines third-party evidence of quality to cite.
Readiness vs visibility
The score reads your site.
The report reads the engines.
This scan measures whether AI engines can reach, understand and quote your site. It doesn't ask them anything — and being readable isn't the same as being named. For that, a person puts your buyers' real questions to ChatGPT, Gemini and Perplexity and writes up who gets named instead of you.
This page · automatic
AI Readiness Score
- 27 checks on your own pages
- About ten seconds
- A ranked fix list, with drafts
- Compare against a competitor
By a person · free
AI Visibility Report
- Your buyers' real questions, asked
- ChatGPT, Gemini and Perplexity
- Who gets named instead of you
- Within two working days
AI Visibility Report
Ask the engines about your brand — free.
Two required fields. A person runs your buyers' questions past ChatGPT, Gemini and Perplexity and emails you what comes back, within two working days.
Scan questions
The fine print, plainly.
What is the AI Readiness Score?
A free, automatic check of whether AI engines like ChatGPT, Gemini, Claude and Perplexity can reach, understand and quote your website. It runs 27 checks across six pillars — AI access, machine-readable identity, answerability, rendering and speed, discoverability, and trust — and scores them out of 100.
Does a high score mean ChatGPT will recommend me?
No. The score measures readiness, not citation: whether engines can read and quote you. Whether they actually name you also depends on authority and corroboration elsewhere. The free AI Visibility Report on this page checks that by asking the engines directly.
What does the live crawler test do?
Besides reading your robots.txt, we request your homepage while identifying as GPTBot, OAI-SearchBot, ClaudeBot and PerplexityBot, and check whether your server or CDN lets them in. Firewalls and CDNs sometimes turn AI crawlers away even when robots.txt allows them.
What are the drafted fixes?
Where a fix is mostly boilerplate, we draft it from your own pages: an llms.txt listing your key pages, Organization JSON-LD with the facts we found, and robots.txt rules that let AI search crawlers in. Review them before you publish — they're a starting point, not a finished file.
Why doesn't blocking training crawlers cost points?
Model-training crawlers such as GPTBot and ClaudeBot gather text for future models. Blocking them is a legitimate choice and doesn't stop AI search engines from citing you, so they're shown for information only.
Is it free, and what do you keep?
It's free and needs no email. We read public pages only. Results are cached for 15 minutes so a shared link loads instantly, and a salted, anonymous counter limits scans to twelve an hour per visitor. Nothing is sold or shared.
Can you fix all this for me?
Yes — it's what our GEO & AI SEO service does, quoted as a fixed scope upfront. Book a 20-minute call and we'll walk through your scan with you.
Scan, fix,
then get named.
Close the gaps this scan finds, then find out whether the engines actually name you. Send a brief and we'll reply within one business day.